Web site promotion is the ongoing process of generating more traffic. This can be done in a huge variety of ways. A good place to start is to consider your target audience and your primary web site goals. Each web site is different, so the Avatar team will customise a unique strategy for each client we work with.
First, ensure your web site is correctly optimised for the keyword phrases that your customers are searching for. Be sure to have an ongoing SEO strategy, it's not something that can be done once and forgotten about. From there, to further boost your rankings and website authority, you need to consider a range of online marketing and web site promotions. Develop outstanding content and promote it in the right places. Use channels such as Google+, Facebook, YouTube and LinkedIn. Create an email newsletter list. It's all about truly engaging with your target audience.
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